Dramatically curled yet pampered lashes that last all day long thats what the two new Essence 24ever Mascaras are capable of! The nourishing formula contains hemp. almond and jojoba oil as well as vitamin E and covers the lashes in a deep black that lasts 24 hours. The volume can be built up gradually depending on the desired effect and is available in two versions: the 24ever BOLD volume mascara with a plastic-elastomer brush for extreme volume or the 24ever DEFINED volume mascara with a fiber brush for a defined voluminous look the choice is yours!