HELENA RUBINSTEIN has created LASH QUEEN Feline Blacks Waterproof. a mascara for length to enhance your eyes. This mascara brings you the power of a deep. fascinating. feline look. Voluptuously coated and daringly long lashes. Your eyes look deeply. intensely feline wielding their irresistibly captivating power. A must have mascara that serves women for more than 10 years. APPLICATIONS TIPS Thanks to its generous thick brush with lash separating bristles you can volumize your lashes from the very first brushstroke. Apply the formula. starting from the roots of your lashes. then letting the brush naturally glide to the lash tips. For extra-feline eyes. use the tip of the brush to extend and emphasize the lashes at the outer corner of the eye. Finish off by brushing over all the lashes to make your eyes look bigger.